VISION
To be the leading NGO in Malaysia in community and humanitarian service
MISSION
To cultivate the joy of serving the community by adopting a positive attitude
towards the needy communities
THEME
We Serve with Joy
The District 2017-2018 logo comprises of:
The Shape:
The circular logo demonstrates that Lions may serve anywhere around the world when the need arises.
The Figures:
The orange male figure depicts the letter “J”, the Lions logo, the letter “O” and the pink female figure, the letter “Y”.
The Colors:
ORANGE – Spirit of vibrancy & enthusiasm to aid the need with joy and warmth.
PINK – Traits of care & tenderness to serve.
GREEN – Symbolises renewal & growth.
GOLD – Reflects light shining on the community
To have all Lions Clubs in the District to fulfill their charter obligations, and promote the Lions image through exemplary service projects, better community relationship and maintaining high ethical standards.
各狮子会分会需履行本身的义务，举办具有意义的社区活动与服务以提高狮子会的形象，
并维持融洽的社区关系及保持崇高的道德标准。
To recruit 600 new members. 于 2018 年 2 月 28 日前招募 600 名新成员.
To target a net membership growth with a net gain of three (3) members per Lions Club by 28 February 2018. 于 2018 年 2 月 28 日为限，个分会以（3）位会员的净增长为目标。
To target a “No Drop’ or “Zero Drop” in club membership. 各分会锁定无退出或无少会员的目标
To increase women membership in the District to 29% by 31 March 2018. 于 2018 年 3 月 31 日为限, 区会的目标为增加 29% 的女性会员。
To increase and improve women leadership in the District through training and leadership opportunities. 以培训及给予领导的机会，在区会里增加及提高女性狮友的领导能力。
To promote and implement the ‘Blueprint for a Stronger Club’ and the Club Quality Initiative (CQI) as a means to strengthen club administration. 提倡及实行强大分会的蓝图 以及 分会品质行动 (CQI)以强化分会的行政管理。
To have active participation from clubs for the District-wide Diabetes Awareness programs and projects. 鼓励各分会积极参与本区会的糖尿病醒觉运动及各项有关的计划
To promote Educational-based programs, training and projects for children and community in need. 提倡以教育为基础的各项计划，培训及活动给予区域的孩童及有需要的社群。
To have clubs give special focus on LCI’s Global Service Framework / Centennial Service Challenge programs namely, ‘Sharing the Vision,’ ’Relieving the Hunger,’ and ‘Protecting our Environment’ ‘Pediatric Cancer’, ‘Diabetes Awareness’ and organize projects in line with Lions Clubs International. 服务焦点特别放在国际狮子会百年庆的服务 （Centennial Service Challenge）上，那就是： 鼓励青少年参与，分享视觉，救济饥饿及保护我们的环境。
Each club to organize a major Youth and/or Sports related project with a minimum of 50 participants. (115 Clubs x 50 participants = 5,750 participants)
To ensure Clubs focus on the 4 areas of strategic initiatives of LCI Forward – ‘Improve membership value & reach new markets’, ‘enhance service impact & focus’, ‘pursue club, district and organizational excellence’ and ‘reshape public opinion and improve visibility’.
To promote Centennial Community Legacy projects within the Lions Clubs in the District. 提倡各分会参与百年庆社区传承方案。
To encourage more Leadership and Youth training activities and at least e i g h t (8) members from each club to attend at least one (1) training program/key officers school organized by the Lions Clubs International, Multiple District, District, Region, Zone or individual club, as advised or supervised by District Global Leadership Team (GLT) and/or in conjunction with the District Global Membership Team (GMT). 提倡领导及青年培训活动。
与此同时，每个’分会至少八（8）位会员参加至少一（1）个由国际狮子会，复合区，区
会，专区，分区或分会所举办的培训课程。 此类的培训将由 GLT 或者与 GMT 的建议或督促下举办。
Each club to organize a major Youth and/or Sports related project with a minimum of 50 youths. (115 clubs x 50 youths = 5,750 youths)